As the planet generously provides us with great ingredients for our widely praised beers, we want to give back with actions that make an actual difference.
Moreover, as entrepreneurs, we see sustainable practices as a competitive advantage. From air over water to land, everything is connected in a delicate balance. To restore it, we reduce emissions, recycle water and stimulate regenerative farming. A holistic approach for fair progress.
More clean energy for every brewery
Year after year, rising temperatures around the planet are setting new records. We are committed to contributing to stopping this alarming trend by lowering our impact as a producer. From water and energy consumption to logistics, packaging, and waste, we accurately calculate our greenhouse gas emissions across all scopes using auditable standards. This establishes a solid measure for our efforts within the Paris Agreement framework.
In 2023, we committed to setting carbon reduction targets aligned with the Science Based Targets initiative (SBTi) to help limit global warming to 1.5°C. We aim to establish solid, sustainable objectives for 2030, and will officially submit reduction targets in 2024. Starting from a 2022 baseline, we have analyzed its global carbon footprint across Scope 1, 2, and 3 emissions. We will track our progress according to the Greenhouse Gas Protocol standards as we work towards net zero.
Save fresh water with fresh ideas
Our beers' main ingredient is water. As the global demand for fresh water is rising, challenges are increasing too. Obviously, climate change and deforestation are two major factors heavily affecting people’s water supply, especially in regions that are already facing low water levels and high-water stress. Brewing in such vulnerable environments, we commit to limiting our water use by focusing on environmental stewardship and operational efficiency.
We happily invest in sustainable harvests
The brewing industry greatly benefits from sustainable agriculture, assuring a steady supply of natural and healthy resources. Undeniably, climate change brings more extreme weather, threatening harvests and yields. Biodiversity loss destabilizes ecosystems, diminishing raw materials. We know land use and farming techniques contribute significantly to our carbon emissions and the continued success of our products. Can we grow crops while storing more CO2 and saving fresh water? Can we reduce the need for fertilizers and improve climate resilience?
Circularity is more than just round numbers
Broken beer bottles don’t only make a mess; they’re also a loss of valuable resources. As materials are becoming scarce and residual waste pollutes the environment, the entire industry acknowledges the importance of prevention, reduction and reuse. Today, our breweries are shifting towards circular processes on every level and researching recyclable-friendly designs in packaging, from kegs to six-packs.
A 50% reduction in direct (scope 1 & 2) emissions from our operations and energy use in 2030.